Geoffrey Darnton

Bournemouth

Academic

Banks should sell pizzas and burgers (healthy variants of course)! Banks are alienating their customers by excessive functionalism - the supermarkets provide better quasi-personal service - the banks will start fighting back when they start selling pizzas etc! Many customers want personal service - the banks should increase that - not decrease it - but then they are making so much money at the moment they don't need to worry (yet) about their customers - but when they do need to start worrying they will have destroyed so much service infrastructure they could lose market share very quickly.