
Analysis: The hurdles ahead for Google's vision
By Tim Ferguson
Published: 3 October 2008 16:25 GMT
Google's recently launched web browser, Chrome, will have to overcome a number of major obstacles before it can break the business ubiquity of Internet Explorer and counter the rise of Firefox.
Chrome is the latest product in Google's reasonably successful attempt to expand into the business software and services market and it's clear that some CIOs have already had their heads turned by Chrome.
Ben Acheson, IT Manager, PADS Printing and Commercial Stationery, considers Chrome to be the "future of web browsing" and is already testing it within the business.
Acheson also praises Chrome's "fantastic new features", such as tabs operating independently, so if one crashes it doesn't take the others with it.
"Whether we like it or not, Google is the gateway to the web for most people. They also have a good track record of bundling their other products - such as the Google toolbar - in with all sorts of other software, leading to high take-up," he added.
Peter Pedersen, CTO of clothes retailer figleaves.com, is also keen on Chrome, saying tests carried out within the business have been good with Chrome proving "far more friendly on the PC memory than IE".
CIO50 2008: Top 10
The UK's leading CIOs revealed…
1.Robin Dargue Royal Mail
2.David Lister Royal Bank of Scotland
3.Neil Cameron Unilever
4.Catherine Doran Network Rail
5.John Suffolk UK government
6.Gordon Lovell-Read Siemens UK
7.Paul Coby British Airways
8.Tania Howarth Birds Eye Iglo Group
9.Simon Post Carphone Warehouse
10.Ben Wishart Whitbread
But it seems while a few hearts are being stolen by Chrome, most CIOs are being ruled by their head. While they can see the benefits of Chrome, many feel making it the default option for their business could be more trouble than it's worth.
As a recent CIO Jury, in which 10 out of the 12 respondents said they're not testing the Google browser, suggested the extent of Microsoft ubiquity in most organisations could be the biggest problem.
Iain Hepburn, IT Director at law firm, Clarke Willmott, said: "We use [Microsoft Office SharePoint Server] and extensive other Microsoft applications and development tools so we pretty much live in a MS world and have to use IE to get full functionality."
But Hepburn added he will be "watching with interest" as to whether the competition that Chrome provides will push Microsoft to raise their game with the release of IE8.
Director of technology at Mitsubishi UFJ Securities International, Graham Yellowley, said: "There will have to be a big inroad into Microsoft's ...
To continue reading on page 2, click here
This means that you would be joining a company with a reputation for delivering the best work and results to some of the county's leading brands.We ...
EMC, Sun Storage Array etc, Storage Fabric Switch) Expertise in Open VMS (Virtual Memory System) Expertise in Backup and Recovery - Jumpstart, ...
Previous experience with Google Web Toolkit (GWT), Web Browser/Web Server/Database Interactions, SQL, Spring and Hibernate would all be an ...
Agenda Setters 2009
Welcome to the ninth annual Agenda Setters poll – silicon.com's list of the top 50 most influential individuals in the technology and IT industries, from techies and CIOs to entrepreneurs and business leaders. Find out more in our latest special report.
Stories from the web...
Copyright © 2008 CBS Interactive Limited. All rights reserved. Top of page
Natasha Lomas Exclusive: Jimmy Wales on what's next for Wikipedia Why Wikipedia needs geeks and why a life unplugged is unthinkable
Peter Cochrane Peter Cochrane's Blog: United breaks guitars? Customer service has changed forever