Microsoft shells out for Multimap

Microsoft has bought Multimap, the UK online mapping services company, for an undisclosed sum.

Microsoft said the Multimap applications will be complement its other online services such as Virtual Earth, Live Search, Windows Live and MSN in the near future.

Agenda Setters 2007

Find out who made this year's Agenda Setters list of the top technology movers and shakers.

If you disagree with our list then on each of the 50 individual biographies you'll find voting buttons to allow you to rank the personality in questions as well as in depth analysis and a list of long-running achievers.

Multimap provides personal mapping services on its website, multimap.com, along with integrated business services.

Jeff Kelisky, Multimap's CEO said the deal gives the company a "world of new opportunities" for using maps in new technologies and applications.

Sharon Baylay, general manager of the online services group at Microsoft, said the company is "thrilled to welcome Multimap" which will play a significant role in the future growth of the company's search business.

She added the acquisition enhances Microsoft's ability to provide mapping and location platform services.

Multimap will be a wholly owned subsidiary of Microsoft within its online services group and is part of Microsoft's effort to expand its online services for consumers and businesses.