You are here: silicon.com > Networks > WebWatch

WebWatch

Google to sponsor Manchester United?

Big Blue also in the race to land lucrative Red Devils shirt deal…

Tags: google, manchester united

By Andy McCue

Published: 28 November 2005 14:40 GMT

Manchester United football club is in "advanced" talks with a number of global high-tech giants about replacing Vodafone as its shirt sponsor, according to reports.

Vodafone announced last week that it is ending its four-year £9m a year shirt sponsorship deal two years early at the end of this current Premiership season.

But the club's new owners, the US-based Glazer family, who won their controversial £800m takeover bid earlier this year, are now believed to be in advanced talks with some of the biggest global brands - many of them from the high-tech industry - about replacing Vodafone.

Some of the names reportedly willing to top Vodafone's deal include Google, IBM and Yahoo!, according to The Observer newspaper at the weekend.

The paper, citing City sources, said the Vodafone brand is not well known in the US and the termination of the deal gives the Glazer family the opportunity to bag a bigger global brand that will help give Manchester United a higher profile in the US.

Some of the other non-tech brands believed to be in talks with the football club include Coca-Cola and Levi Strauss.

  1. Zones
  2. Management
  3. Networks
  4. Software
  5. IT Services
  6. Hardware
  1. Verticals
  2. Public Sector
  3. Financial Services
  4. Retail & Leisure
Read and write about internet access at the airports of the world at atlarge.com. Rate airports, and see what others have to say...

Peter Cochrane Peter Cochrane's Blog: How the telcos could save themselves Doomed network operators could thrive with a bit of innovation

Peter Cochrane Peter Cochrane's Blog: Facebook saves teen from prison Another unexpected impact of social networking


  • Jobs
Project Manager, aerospace/ defence, upto 50,000, Manchester

Specialists in the design of complex electronic and electrical solutions for the aerospace and defence sectors this organisation based in Manchester ...

IT Designer / Architect - Fraud

Large Recruitment Agency of the Year 2007 Permanent Recruitment Consultant of the Year 2007 Recruitment Manager of the Year 2007 ***SCOTTISH HERALD ...

Java Developer

Name: Tahir Ghafoor Contact: ***RECRUITMENT BUSINESS AWARDS WINNERS*** Recruitment Consultancy of the Year 2008 Temp Agency of the Year 2008 ...

Agenda Setters 2009
Welcome to the ninth annual Agenda Setters poll – silicon.com's list of the top 50 most influential individuals in the technology and IT industries, from techies and CIOs to entrepreneurs and business leaders. Find out more in our latest special report.





Quick Sitemap Links: