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ebookers goes to India

Call centre contract heads offshore for cheap labour...

By John Oates

Published: 3 April 2002 12:15 GMT

Online travel agent ebookers is cutting costs by moving its call centre operations out to India.

The e-tailer has signed CustomerAssets to provide the customer support from Bangalore, India. The decision follows a pilot project with the company.

ebookers' call centres in Dublin, London and New Delhi will remain open and calls routed between the three according to demand.

Ian Carter, managing director of ebookers UK, said in a statement: "ebookers grew by 76 per cent last year. To cope with these levels of demand it is essential to have in place rapidly scaleable back office and call centres. ebookers is a company focused on profitability and our Indian operations will allow us to take on additional growth at costs far below European levels."

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