
'easyMobile' - has a certain ring
By Tony Hallett
Published: 26 January 2004 09:20 GMT
EasyGroup chairman Stelios Haji-Ioannou could follow in the footsteps of Richard Branson and launch a mobile phone service in the UK.
The Greek empire-builder - like Branson not known for shunning publicity - is said to have been in talks with the main operators, according to a report in this morning's Wall Street Journal Europe.
Virgin Mobile piggybacks on Deutsche Telekom's T-Mobile UK network, which was known as One2One when the mobile virtual network operator (MVNO) deal was struck in 1999. It has grown rapidly, regularly topping customer satisfaction league tables, and expanded to the US, though a Singaporean operation didn't prove as successful.
A number of companies, including major retailers, are reselling mobile services, tying them in with other products and marketing them in-store. However, today's report suggests any 'easyMobile' venture would share a principal strategy of most easyGroup businesses: compete on price.
retail bank, senior finance analyst, analyst, product controller, middle office, P&L, risk management, pricing, regulatory, risk, asset liability ...
A professional demeanour and commitment to customer satisfaction is also desirable. Ensuring the highest levels of customer satisfaction through ...
ll build amazing store teams through high quality recruitment, training and development. ll lead, support and manage your team fairly and firmly, to ...
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