Russ

Notts

Seal Clubber

This country is doomed if this sort of thing is acceptable. It really annoys me to think that there are people out there who are a)offended by this, and b) motivated to complain to the ASA. If a multi-million (hundred thousand ?) pound ad campaign can be aborted on the say of a few sensitive souls out of the millions who saw the ads, then what's the point?

If these ads can be banned or 'recommended to stop' on the basis of a few complaints, then there is a worrying potential for do-gooder, wishy-washy, all-hold-hands-, cry-over-dead-animals, isn't-life-awful, mummy-help-me feelings to override the feelings of the well-adjusted majority. Is there a way to counter-appeal?