You are here: silicon.com > Networks > Mobile & Wireless

Mobile & Wireless

3G iPhone launch: Tech trouble for O2

But they're still selling at 40 handsets an hour...

Tags: carphone warehouse, o2, apple, iphone

By Natasha Lomas

Published: 11 July 2008 16:06 BST

Apple's UK 3G iPhone launch day did not go off without the obligatory technical hitch or two.

Mobile operator O2 - Apple's iPhone partner in the UK - said the level of demand for the device caused its credit checking system to slow down across the country, forcing it to process some customers manually. The problem also meant Carphone Warehouse - the other retail outlet for the device in the UK, along with Apple and O2 - had to switch to its own systems.

Despite the countrywide slowdown, an O2 spokeswoman said the operator was still able to process all its customers within the target 20-minute timeframe.

As of midday, the spokeswoman said O2 had sold out of 16GB iPhones in its Oxford Street store in London, adding: "We are selling in our biggest stores… 40 [iPhone] handsets an hour - which is more contracts than we usually sell in a day. It's phenomenal."

However one iPhone customer, who was second in the queue to buy from a Carphone Warehouse shop in Canary Wharf this morning, told silicon.com problems with O2's system meant he had to spend an hour in the shop before he could leave with his phone.

A spokesman for the retailer confirmed there had been "an issue" with O2's system this morning. But he added: "We were able to switch to our own systems and to continue selling so there wasn't any disruption in our service."

Meanwhile, some iPhone hopefuls attempting to buy the device from Apple's Regent Street flagship story left empty-handed, according to silicon.com sister site, CNET.co.uk, after staff in the store were unable to access O2's network activation system.

At the time of publication, Apple had not responded to a request for comment.

  1. Zones
  2. Management
  3. Networks
  4. Software
  5. IT Services
  6. Hardware
  1. Verticals
  2. Public Sector
  3. Financial Services
  4. Retail & Leisure

Read and write about internet access at the airports of the world at atlarge.com.

Rob Bamforth Seeking memorable mobile apps Quocirca's Straight Talking: Why are there so few?

Stewart Baines How much SEO is too much? Net Effect: Plus 10 tips on boosting your site's profile


  • Jobs
STORE MANAGER - VALUE HIGH STREET RETAILER

Store Manager- Value High Street RetailerTo apply, please send your CV to mr@detail2retail.com or click the "Apply" button below.The Company:Our ...

FLAGSHIP STORE MANAGER - HIGH QUALITY RETAILER (9 MONTH MATERNITY CONTRACT)

Flagship Store Manager- High Quality Retailer (9 Month Maternity Contract)To apply, please send your CV to mr@detail2retail.com or click the "Apply" ...

FLAGSHIP STORE MANAGER - FASHION RETAILER

Flagship Store Manager - Fashion RetailerTo apply, please send your CV to mr@detail2retail.com or click the "Apply" button below.Our client is a ...

Agenda Setters 2008
Welcome to the ninth annual Agenda Setters poll – silicon.com's list of the top 50 most influential individuals in the technology and IT industries, from techies and CIOs to entrepreneurs and business leaders. Find out more in our latest special report.





Quick Sitemap Links: