By Tim Ferguson
Published: Monday 28 January 2008
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Name
Gareth Evans
Location
Bath, UK
Occupation
Sales & Marketing Director
Comment
Many, if not most, Broadband packages have a limit (say, 5 or 10GB per month). So for those people who want to use iPlayer type services they either pay more for an unlimited service or pay for the extra data they use beyond their limit.
So the mechanism is already in place to differentiate between those users that want to use high bandwidth applications and those that don't. So isn't it simply a matter of getting the price right.
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