You are here: silicon.com > Networks > Broadband & ISPs

Yahoo! bets success on Excite business model

Perhaps it shouldn't count on it...

By Ben King

Published: 15 November 2001 14:00 GMT

Yahoo! will team up with US broadband company SBC Communications to take on MSN and AOL with a co-branded internet access product.

The deal will see the launch of Yahoo! branded broadband and narrowband access products in the 13 US states covered by SBC in 2002, with Yahoo!'s premium email, webcam, parental control and other products bundled in. SBC will also re-brand its 4.8 million existing customers under the Yahoo! banner.

Yahoo! has already launched various access products in different parts of the world, but this is the most significant deal to date, deepening its commitment to controlling both the access and content sides of the internet business.

However, the recent failure of Excite@Home - the company formed by the merger of the Excite internet portal and @Home's cable access business - shows that combining content and access isn't enough to guarantee success.

Add comment

Print story with

Email story

AOL, MSN and Yahoo! judge smutty content

Yahoo! Nazi ruling ignores French law

Doubleclick bites off European arm in multi-million deal

Yahoo! brings cash incentive to search engine

Yahoo! kills off paid-for video

In silicon.com

Commentary

Rob Bamforth Plenty of life ahead for RFID and NFC From waving your phone at shopkeepers to saving electrical workers' lives

Peter Cochrane Peter Cochrane's Blog: How the telcos could save themselves Doomed network operators could thrive with a bit of innovation

Latest News

Illegal downloaders crackdown: Digital Economy Bill to cut them off

UK web snooping plans: Full steam ahead

Make haste with the analogue-digital switch, urges EC

'UK must up privacy safeguards following Phorm'

Full steam ahead for plans to cut off file-sharers

Jobs

Windows Server Administrator, Financial, London

Responsibilities (will include but not be limited to): Providing support for a Windows and Citrix infrastructure in an Enterprise Active Directory ...

PPC Executive (Native German speaker)

Primary Responsibilities: • Managing PPC campaigns across multiple search engines like Google, Yahoo & MSN, multiple brands and across Europe ...

Head of Online and Portals

A Head of Online and Portals is required by Cable & Wireless to be responsible for the strategic and delivery aspects of the customer interfaces ...

Special Report Focus

Agenda Setters 2009
Welcome to the ninth annual Agenda Setters poll – silicon.com's list of the top 50 most influential individuals in the technology and IT industries, from techies and CIOs to entrepreneurs and business leaders. Find out more in our latest special report.